Blog Burnout- Behind the Blog

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Blog Burnout

I’m going to be honest with you. Blogging is a time-consuming hobby and over the past 2 months I have gone through some life and blog burnout. Charging ahead with all the things I usually do has made me tired and I reached a point where I just couldn’t be bothered coming up with ideas, creating content, editing, publishing and promoting. So I took a two-week break from almost everything I regularly do and even considered quitting this blog.

Blogger BurnoutThe best news is that I have come back and I am feeling refreshed! I had sometime to think about why I didn’t want to come back to this blog and realised all the reasons were ones I could change. I am back to make change but I want to be open about it and so I am going to journey through this blog change with you instead of behind the scenes of my blog. This will be done in parts but I don’t know how many so stay tuned.

Blog Burnout- Behind The Blog. 

So why didn’t I want to return to blogging? What cause my blog burnout?

I didn’t feel like I was getting anywhere and my results were low. How did I judge this?

  1. Blogging felt like a chore. I would come home from work only to work some more.
  2. My stats were down. No matter how often I was publishing I felt like I had no change in readership.
  3. Subscriptions had stopped. My subscriptions had come to a holt and I was blaming myself for poor content, not promoting, no giveaways etc.
  4. I had nothing to blog about/ nothing positive to blog about. What really helped me snap out of this was the “Social Media Isn’t Real” conversation that happened. I am a real person and this blog is full of real events. A totally positive life isn’t real and I needed to be reminded of this.
  5. I had no idea what I was doing. I still didn’t have a  real grasp on SEO, SM, Targeting, Tags and all those other blog things.
  6. Netflix was taking over my life.

I had a serious case of blog burnout so this break and reflection time was much-needed. Have you ever suffered from blog burnout?


  1. Shae says:

    I have been in your position a couple of times this year. My blog was so unorganised behind the scenes, I had blog post ideas all over the place and photographs without posts prepared and it was quite overwhelming; I thought about closing up shop as well.

    It can be so disheartening when all of the hard work you put into a blog doesn’t seem to pay off; I know plenty of bloggers who began at the same time as I did, and have literally thousands more followers than I do. It’s so easy to look at the numbers and think, “What am I doing wrong?” but, just like you, my blog is a hobby that I fit in around work at study. I think that as long as we keep plugging at it, keep doing it for the love of blogging, we’ll get there! 🙂

    I also feel like blogging in Australia isn’t quite as prolific as in other countries (but I could be completely wrong). I mostly follow British blogs — and the British blogging community is huge! If Australian beauty bloggers came together in the same way, I think all of us would benefit hugely and there’d be less burnout overall.

    Shae xo
    Diary of a Beauty Padawan
    Shae recently posted…Product Review: Jamberry Nail WrapsMy Profile

    1. Everyday Aimee says:

      It’s so reassuring to know I am not the only one who feels like this!! I agree Australian bloggers are a little more reserved and not at all as large as the british bloggers. I feel unless we do something outrageous we hardly get a second glance sometimes!


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